Principles of Marketing
Overview
Subject area
BALA
Catalog Number
250
Course Title
Principles of Marketing
Department(s)
Description
Develop skills needed to position a brand, business, or product. Students will learn to think strategically about marketing in today’s global environment. Not open to students who have received credit for MEDST 260 or BALA 398.3.
Academic Career
Undergraduate
Liberal Arts
Yes
Credits
Minimum Units
3
Maximum Units
3
Academic Progress Units
3
Repeat For Credit
No
Components
Name
Lecture
Hours
3